I didnt know about the coast to the east style, but its true, there are a lot of fantasy books which have that kind of maps (LOTR, Wheel of Time, ...).
Anyway, Im actually European but Ive drew by hand the whole world map, this is just one continent I know there is some difference between the first maps and the second one, but the first ones were just some kind of drafts (as u can seen, there are not much details on them).
Its a very dry area, but most of it is to the north where the big dessert lies (The Sun Moon Dessert). The south (specially the Nuhbis delta) pretends to be a very fertile area, which is the reason why a whole civilization could develop in the continent.
BTW, this is what I got so far (im absolutely a noob in photoshop, but Ive seen a couple of youtube tutorials )